Accepting New Clients in San Antonio

Find Your Footing Again.
Without Losing Yourself.

Clinical counseling that meets you where you are — not where you think you should be. Together, we'll untangle the anxiety, process the grief, and rebuild the confidence you thought was gone forever.

Licensed in Texas
Private & Confidential
In-Person & Telehealth
Calm counseling office space in San Antonio
Compassionate Care Evidence-based therapy
Flexible Scheduling Evenings & weekends available

Therapy That Addresses
What Actually Brings You In

I work with adults navigating the real, messy, complicated parts of life. No judgment — just practical, evidence-based support.

Anxiety & Overwhelm

Clinical anxiety, panic attacks, social anxiety, and the constant mental chatter that keeps you up at night. Learn tools that actually work.

Most Common

Depression & Low Mood

When everything feels heavy, gray, or pointless. We'll work together to understand what's underneath and rebuild a sense of forward motion.

Trauma & PTSD

Past experiences shouldn't dictate your present. Trauma-informed care that helps you process, integrate, and move beyond what happened to you.

Grief & Loss

Losing someone, a relationship, or a version of your life you counted on. Grief has no timeline — and neither does healing.

Life Transitions

Career changes, relationship shifts, parenthood, empty nesting — big life changes that leave you questioning who you are and where you're going.

Self-Esteem & Identity

When self-doubt, people-pleasing, or a fractured sense of self gets in the way of living the life you want. Reconnect with who you actually are.

Alison Beron Frey, Licensed Professional Counselor
LPC Licensed Professional Counselor

Hi, I'm Alison

I became a counselor because I genuinely believe people have an incredible capacity to heal — even when they can't see it themselves. I've sat with people in their darkest moments and watched them find strength they didn't know they had.

I earned my master's degree in clinical mental health counseling and have spent years working with adults in San Antonio who are dealing with anxiety, depression, trauma, and the complicated transitions that life throws at us. My approach is warm, direct, and grounded in evidence — because therapy should actually help, not just feel nice.

I know reaching out takes courage. That's why I offer a free 15-minute consultation so we can see if we're a good fit before you commit to a session. No pressure, no sales pitch — just an honest conversation.

Evidence-Based CBT, EMDR-informed, and trauma-focused approaches
Client-Centered Your goals, your pace, your story — always
Confidential & Safe A judgment-free space where you can be fully yourself

Therapy Isn't One-Size-Fits-All.
Neither Is My Practice.

I blend several evidence-based modalities to create a treatment plan that's uniquely yours — because your story deserves more than a template.

01

Understand

Every session starts with listening — really listening. I want to understand your world, your struggles, and what "getting better" actually looks like for you.

02

Process

Using techniques from CBT, EMDR-informed therapy, and psychodynamic approaches, we'll work through the patterns and experiences that are keeping you stuck.

03

Build

We'll develop practical coping skills, shift unhelpful thought patterns, and build the emotional tools you need to handle life's challenges with more confidence.

04

Thrive

The goal isn't just to feel better — it's to build a life that feels authentic and fulfilling. Therapy ends when you're ready to stand on your own.

Ready to Take the First Step?

You don't have to figure this out alone. Whether you're dealing with anxiety, navigating a rough patch, or just ready for a change, I'm here to help. Let's start with a free, no-obligation conversation.

Or call me directly at (210) 887-9965

Let's Start a
Conversation

Fill out the form or reach out directly. I typically respond within 24 hours on business days. Your first step matters — and I'm glad you're considering it.

Office Location 1202 W Bitters Rd, Bldg 3
San Antonio, TX 78216
Office Hours Monday – Friday: 9am – 7pm
Saturday: By appointment

Send Me a Message

I'll get back to you within 24 hours. All information is confidential.

Message Sent!

Thank you for reaching out. I'll get back to you within 24 hours on business days.

Is this your business?This is my business